The Social Psychology of Burning Man
September 8, 2011 6 Comments
(Cross-posted at Scientific American’s Guest Blog.)
I just finished shaking the last of the desert dust out of the bags I brought to this year’s Burning Man, an annual week-long event in Nevada’s Black Rock Desert that takes its name from the burning of a giant effigy at the end of the week. According to popular perception, Burning Man is a non-stop rave thrown by a bunch of drugged-out naked hippies. That’s not entirely false, admittedly, but it’s only a small piece of the picture.
Burning Man is also a large-scale social experiment. The 50,000 people who converge on the desert each year create a temporary but legitimate city – roughly the size of Santa Cruz, CA or Flagstaff, AZ — with its own street grid, laws, and social mores. In the process, they attempt to do away with several of the most fundamental institutions underlying modern civilization. Clothing, for example, is optional at Burning Man, and many people opt out of it.
Money, on the other hand, is not optional: it’s explicitly banned. People exchange goods and services constantly, but money never changes hands, except in one specially designated central tent which sells coffee and tea. I’ve heard Burning Man sometimes described as a “barter economy,” but that’s not quite right. It’s more of a “gift economy,” in which people give strangers food, drinks, clothing, massages, bike repairs, rides back to camp, and more, all without any expectation of reciprocation. Many attendees also invest a great deal of their own time and money beforehand to make other people’s experiences at Burning Man more beautiful, interesting, and comfortable, setting up tents or couches for public use or crafting elaborate art installations out in the desert for others to discover.
Read the rest at Scientific American.